A Deep Dive: Business, Marketing, Technology & more
Explore insightful perspectives across business, marketing, technology, and more — from Pramod Maloo’s desk.
Personal Branding for Founders: How to Stand Out in a Crowded Market?
You’re building a product, leading a team, raising funds. Somewhere along the way, your voice becomes part of the business. Not just behind the scenes, but in front...
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From Zero to Growth: Startup Marketing Strategies That Work in 2025
Starting from zero feels uncertain. You post, email, maybe run a few ads, and then wait. Some of it clicks. Most of it goes quiet. There’s rarely a...
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Digital Marketing for Beginners: 7 Books That Make It Simple
Starting out in digital marketing feels like standing at the edge of a crowded highway. Everything moves fast. Everyone seems to already know what they’re doing. If you’re...
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Leadership Lessons Every Entrepreneur Learns the Hard Way
You start out building a product. Then people start looking to you for answers. Suddenly, your choices shape more than just features; they shape focus, direction, and how...
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Building a Digital PR Engine: How Startups Can Get Media Coverage
Startups thrive on momentum. But before traction shows up in numbers, it often begins with visibility. You need people to notice what you’re doing, talk about it, and...
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The Science of Virality: What Growth Hackers Get Right (and Wrong)
Virality tempts you with reach. One clever hook, one well-timed post, and the numbers skyrocket. But most attempts rarely move beyond a few likes or shares. Chasing virality...
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Why Remarketing Campaigns Are a Startup’s Secret Weapon
You work hard to get traffic. You post content, run ads, pitch your product—some people visit, fewer take action. And just like that, they disappear. But that click...
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Growth Hacking Tactics That You Should Focus on In 2026
You might already be posting, sending emails, running ads, but still wondering why growth feels flat. Most early efforts are just experiments. Some bring reach, few bring returns....
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